Connecting Zapier

Zapier allows you to connect 1000+ apps to your status feeds. 

New updates will be automatically posted by connected web apps to your status feeds. You can connect multiple apps to one status feed by creating multiple notification types for that feed.

Here is how:

Step 1: Create a new notification type on

  1. Login to your account. Go to Manage Feeds screen and choose your status feed.
  2. Click "Edit feed", then choose the "Connections" tab. Click "+" to create a new trigger, and scroll down to choose Zapier.
  3. Make sure the notification is turned On and click "Edit".
  4. Edit notification Name - this name will be visible everywhere next to the updates.
  5. Copy the webhook code.

Step 2: Configure the app that will post updates to your status feed via Zapier

  1. Login to your Zapier account and click "Make a Zap".
  2. Choose the web app you want to connect as the Trigger app.
  3. Choose the action (e.g. new subscriber, new customer).
  4. Choose "Webhooks by Zapier" as the Action App.
  5. "CREATE" -> choose "Post" and under "URL (required)paste the webhook code.
  6. Choose "Json" as the Payload Type.
  7. Under Data click "+" to add type of data which you want the web app to post to your status feed.

    Assign a descriptive one-word name for it - you will later use that name when composing the update template.

    For example, you can not use "order id" or "customer location" - make it "order_id", "oderid", "customer_location", or "customerlocation". If you use any spaces it won't work.
  8. Click "Finish". Make sure your new Zap is toggled ON.

Step 3: Configure the update message template

You can style automatic messages the same way you usually do this when posting updates from users: you can use rich font formatting and include emojis.

  1. Login to your account and go to Manage Feeds screen, then choose your status feed -> "Connections" tab.
  2. Click "Edit" to edit your notification.
  3. Use properties that you created in Zapier to compose your update message template. 


"We've got a new order #{{ orderid }} from {{ customerlocation }} for {{ ordereditem }}. Yay!" 

This template will be translated into a unique message every time and will include unique properties for the each order:

"We've got a new order #1238 from Annecy, France for Special T-Shirt. Yay!"


"Someone from {{ customerlocation }} just ordered {{ ordereditem }}!" 


"Someone from New York, USA just ordered Cool Sticker!"

Important! Make sure all the inputs are accurate. Keep in mind it's case-sensitive, so if you named a location data type as "city" in Zapier, make sure to use {{ city }} and NOT {{ City }} when composing your update message template on Status.

TIP: If you use connected web apps for internal status updates, you can enrich your update message template with user @mentions to trigger specific team members for specific events.

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